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Enter the On-Demand Economy: BIA/Kelsey NOW | Seattle

Enter the On-Demand Economy: BIA/Kelsey NOW | Seattle

by BIA Advisory Group | Feb 17, 2016 | BIA, Blog, Conferences

Tomorrow’s the day. BIA/Kelsey hosts our second Local, On-Demand Economy (LODE) event, NOW | Seattle, beginning at 8:30 AM with a short explainer on the evolution of local commerce and a trip into the future of local and brand marketing user interfaces with...
What Will the Next Era of On-Demand Look Like? Part 2 (video)

What Will the Next Era of On-Demand Look Like? Part 2 (video)

by BIA Advisory Group | Feb 17, 2016 | BIA, Blog, Conferences

What will “phase II” of the on-demand economy look like, and what were the lessons learned from phase I? Among other things, we’re seeing retraction, unicorn valuation adjustments, and an indication of which local service verticals make the most...
What Will the NEXT Era of On-Demand Look Like? (video)

What Will the NEXT Era of On-Demand Look Like? (video)

by BIA Advisory Group | Feb 16, 2016 | BIA, Blog, Conferences

What will “phase II” of the on-demand economy look like, and what were the lessons learned from phase I? Among other things, we’re seeing retraction, unicorn valuation adjustments, and an indication of which local service verticals make the most...
The Continued March of Web Hosting 2.0

The Continued March of Web Hosting 2.0

by BIA Advisory Group | Feb 12, 2016 | Blog, Mobile-Social, SMBs

Web hosting has transformed over the past few years. With domain and website creation, there’s lots of room for integration with marketing and SMB services (social, search, CRM etc.). The one-stop-shop is also appealing to time-starved and simplicity-oriented...

What Do Digital-Savvy Consumers Expect from Local Businesses?

by BIA Advisory Group | Feb 11, 2016 | BIA, Blog, SMBs

As big data continues to collide with local marketing, small businesses are more empowered than ever to acquire and retain customers. It’s the job — and opportunity — of local media companies and startups to bring them that capability. But as we all...

Dunkin’ Brands, Forbes and iHeartMedia to Headline BIA/Kelsey BRANDS: The Brand-to-Local Marketing Summit, March 22, in NYC

by BIA Advisory Group | Feb 10, 2016 | Press Releases

The summit will gather brands, agencies, media and adtech/martech platforms that are targeting local audiences, to examine the drivers of an estimated $61B in brand-to-local marketing spending. CHANTILLY, Va. (Feb. 10, 2016) – BIA/Kelsey today announced keynoters for...
SMB Data Point of the Week: Franchisees By Industry

SMB Data Point of the Week: Franchisees By Industry

by Suzanne Ackley | Feb 10, 2016 | BIA, Blog, Conferences, SAM, SMBs, Verticals

In our annual survey of SMBS also known as the Local Commerce Monitor (LCM)™, Wave 19, when we take a closer look at our industry segments, SMBs in certain vertical categories are more likely to be franchises. As shown in the infographic above, 1 out of 5 SMBs...
Avvo intros flat-fee on-demand legal services

Avvo intros flat-fee on-demand legal services

by BIA Advisory Group | Feb 9, 2016 | BIA, Blog, Conferences

The lawyer store is open. Avvo, the Seattle-based legal directory, education and referral network, today introduced Avvo Legal Services, a flat-fee lawyer-on-demand service for prices ranging from $35 for 15 minutes of consultation to $149 for legal document reviews....
Apple’s Quiet Rise in Local Search (video)

Apple’s Quiet Rise in Local Search (video)

by BIA Advisory Group | Feb 8, 2016 | BIA, Blog

Over the past year, Apple has quietly assembled search assets that could threaten to Google. That’s a bold statement of course, but it’s based on one big factor: Apple’s ownership of the user touch point that positions its own apps as default....
New Telmetrics CEO Looking Beyond Feature Wars

New Telmetrics CEO Looking Beyond Feature Wars

by BIA Advisory Group | Feb 6, 2016 | BIA, Blog

Telmetrics new President and CEO Andrew Osmak wants to avoid engaging in the “feature wars” he sees taking place among the many competitors in the call measurement space. Osmak, who took over in January, would rather use Telmetrics’ assets to...
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