Products designed to drive growth and revenue.

To guide local business excellence, BIA is laser-focused on producing the industry’s most trusted U.S. local advertising forecasts and industry data for broadcast media and publishing. Our products provide easy access to the information you need to make informed data-driven decisions and grow your business.

BIA ADVantage

BIA ADVantage is an online dashboard that delivers extensive, quality local market data, advertiser surveys, industry reports along with expert insights and analysis.

Subscribers use the platform to track advertising trends and identify revenue opportunities in their local markets and nationwide.

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BIA Media Access Pro

Media Access Pro delivers access to 2,300 fields of data covering 30,000+ broadcast and newspaper organizations in the U.S., Canada and Mexico.

Subscribers use the platform to track on-air and digital revenue, ownership and ratings, monitor transactions, locate sales and marketing leads.

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Investing In Publications

BIA’s Investing In publications provide market-by-market insights into radio, television and newspapers.

The publications include BIA’s proprietary market forecasting for traditional and digital media both on an industry and station level, ownership and station details, acquisition information, technical data, personnel information, demographics, and more.

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How to Engage BIA

We would welcome the opportunity to speak with you about your business objectives and projects

Please email us at or contact us here.

We will contact you within 48 business hours to set up a discussion.