Media Access Pro (MAPro) is the go-to resource for up-to-the-minute broadcast station details, ownership information, contact information and much more. Information is updated daily by a dedicated call center.
- BIA’s proprietary over-the-air (OTA) and digital advertising revenue forecasts (updated quarterly)
- Estimated revenues for properties, owners, and markets
- Retransmission consent estimates on local television
- Ratings, Circulation, Demographics
- Ownership details
- Digital information
- Technical stats
- Multi-level contact information
- Custom mapping program
- FCC activities such as transactions’ proposed date, FCC grant date and consummation date
- Track ownership and ratings
- Track on-air and digital revenue
- Monitor transactions
- Build coverage maps
- Locate sales and marketing leads
Full access to all custom searching and mapping. Offered as standalone or companion service to MAPro Breeze. See details on this webpage.
Streamlined service for searching MAPro data. More info here.
Investing In Publications
Quarterly publications for Radio, TV and Newspaper. Data from MAPro. More info here.
HOW TO SUBSCRIBE
Yearly subscriptions are available for both MEDIA Access Pro Desktop and MAPro Breeze. Subscriptions are also available through BIA ADVantage.
Contact us for details & a demo:
(703) 818-2425 / firstname.lastname@example.org
“MEDIA Access Pro data is extremely reliable and one of our main sources for verifying personnel changes in the industry. It’s also an easy system to use and update.”
“The data integrity of MEDIA Access Pro is top-notch and the customer service is beyond compare.”
“We are a long time user of Media Access Pro. It’s a great tool that provides us the ability to spend our time analyzing data, not compiling it from a variety of sources. The flexibility in query options, the multimedia aspects and the mapping programs combine for a superior product from one source. The product just keeps getting better.”
MAPro is the only business application that provides a fully integrated view of markets, ownership, revenues and coverage for competitive and comparative information and analysis for television, radio and newspaper.
With MAPro, you can compare cross-media data on one screen and plot coverage for multiple industries on the same map.
Comprehensive Data Coverage
For 40 years, BIA has developed a trusted advisor role with broadcast companies. Our unique access to stations, ownership groups and industry resources allows us to forecast accurate industry and station numbers. This information is available MAPro.
Covering both rated and non-rated markets, MAPro delivers information on:
- 25,000 commercial and non-commercial radio stations,
- 13,000 full- and low-power TV stations
- 6000 daily and weekly newspapers in the United States, Canada and Mexico.
MAPro updates key digital information daily for television and radio:
Built-In Custom Reports & Saved Searches
MAPro is maintained with attentiveness to customer requirements. To make data extraction easy, you can choose from a number of custom and saved searches.
Quickly generate reports about digital stations, total stations in a market, CP detailed reporting, move-in reports and much more. The saved searches make doing market analysis and exporting mailing labels extremely simple.
MAPro for Television, Radio and Newspaper
Whether you need financial or market information for television, radio or newspapers or you are looking for contact names at every level of the industry, MAPro will fit your needs. There is no other source with information as comprehensive and up to date as MAPro, and no other database product that offers such state-of-the-art functionality and customization ability.
Media Access Pro™
The Industry’s Most Up-To-Date Broadcast Database
Number of facilities with changes
(Technical updates, call sign changes, ownership changes, format changes.)
Number of records called since December 31, 2023
Number of total records updated after December 31, 2023
(Total of above plus other changes (i.e., staff changes learned from PR/trades.)
Number of facilities with sale closings
(Acquired date is either January and February 2024 and deal is no longer pending.)
Number of facilities with sale announcements
(Acquired date is either January and February 2024 and deal is pending.)