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A Changing View on the Prospects for the Radio Industry? Three Key Takeaways from Radio Ink Forecast 2019

A Changing View on the Prospects for the Radio Industry? Three Key Takeaways from Radio Ink Forecast 2019

by Thomas Buono | Nov 15, 2018 | Blog, Broadcast

It’s difficult to look at the trends and see the positive in the radio industry over the last few years. Local advertising continues to decline, the public stock prices have slid significantly against the S&P 500, and radio’s share of local advertising...
One Big Radio Deal and a Continuous TV Deals Defined 2017.  Now, Trending Factors for 2018

One Big Radio Deal and a Continuous TV Deals Defined 2017. Now, Trending Factors for 2018

by Mark Fratrik | Jan 19, 2018 | BIA, Blog, Broadcast, Radio

In terms of radio and television station transactions, the past year was strong but not overwhelming. As shown in the year end totals, BIA/Kelsey reports that the total number of television stations sold in 2017 were 107 for a total value of nearly $4.7 billion. For...
Local Advertising Experiencing Largest Annual Increase in Five Years – 5.2% in 2018

Local Advertising Experiencing Largest Annual Increase in Five Years – 5.2% in 2018

by Celine Matthiessen | Dec 6, 2017 | BIA, Blog, Broadcast, Mobile-Social

Our Local Advertising Forecast projection for 2018 shows the largest annual ad increase in the past five years. While local advertising marketplace revenue has been growing steadily, total local advertising revenue in the U.S. will reach $151.2 billion in 2018, up...
The Zero Dollar Car:  The Road to Monetizing Big Data

The Zero Dollar Car: The Road to Monetizing Big Data

by Rick Ducey | Oct 15, 2017 | BIA, Blog

“I’m a software guy, not a car guy,” proclaims John Ellis, author of The Zero Dollar Car. Ellis began his tech career at Motorola then moved on to Ford and connected cars where he says they were looking at 2020 model year cars having 100 million...

BIA/Kelsey to Provide Quarterly Assessment of Radio Industry’s Performance

by Mark Fratrik | Aug 12, 2016 | BIA, Blog, Local Advertising Forecast, Radio

To help the radio industry and those who follow it, BIA/Kelsey has decided to issue quarterly local radio revenue reports. Our new analysis will begin the 3rd quarter of 2016 and we’ll issue the first report in November. As the local media marketplace becomes...
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