by BIA Advisory Group | Sep 28, 2016 | BIA, Blog, SMBs
Hibu Inc. has refocused its business on digital SMB and brand marketing. The Yellowbook company announced it’s joining the Facebook Marketing Partner program to deliver bundled advertising targeting and reporting for small businesses in the United States. The...
by BIA Advisory Group | Sep 28, 2016 | BIA, Blog
At a time when business functions can be atomized, Helpware brings together elements of on-demand and enterprise Saas. This takes form in a service that lets companies outsource back-office operations. The benefit, according to founder Andy Steuer, is to allow...
by Celine Matthiessen | Sep 27, 2016 | BIA, Blog, Sales Best Practices, SAM, SMBs
Fall is usually ushered in by shorter days and lots of pumpkin spice lattes. At BIA/Kelsey fall is the time we release data from our annual survey of small businesses, The Local Commerce Monitor™ now in Wave 20. BIA/Kelsey’s Local Commerce Monitor is one...
by BIA Advisory Group | Sep 23, 2016 | BIA, Blog
Twitter’s now an NFL broadcaster, Google enters the Messaging wars, and Marchex unwinds the advertising world’s “last click attribution” dilemma. These were the topics of this week’s BIA/Kelsey LIVE. Produced by Mitch Ratcliffe and...
by BIA Advisory Group | Sep 20, 2016 | BIA, Blog, Conferences
Traditional digital advertising models no longer work for SMBs, according to GotU’s Amedeo Guffanti. New standards in the local advertising landscape require more tangibile results. Guffanti recently demonstrated these principles at BIA/Kelsey ENGAGE through the...
by Thomas Buono | Sep 20, 2016 | BIA, Blog
BIA/Kelsey Bytes are excerpts from research reports. This is the latest installment from the recently launched report, CBS Radio as it Approaches IPO: Industry Position, Competitive Assessment, Valuation Estimates. CBS Radio Inc. (“CBS Radio”) is in the process of...
