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Selling Social To Small Businesses Key Topic at Upcoming Local Impact Los Angeles

Selling Social To Small Businesses Key Topic at Upcoming Local Impact Los Angeles

by Celine Matthiessen | May 12, 2017 | Blog, Conferences, SMBs

Nearly all of small businesses use social media (pages, ads, native, video, etc.) to advertise, whether free or paid solutions. And according to our Local Commerce Monitor™ survey of small businesses (Q3/2016) they are investing in their social media...
Financial Small Businesses Go Local By Community Sponsorships

Financial Small Businesses Go Local By Community Sponsorships

by Celine Matthiessen | May 11, 2017 | BIA, Blog, SMBs

BIA/Kelsey’s Local Commerce Monitor™ survey of small businesses (Q3/2016) asks small businesses in key industries such as financial services (banks, accountants, tax services and financial-based franchises) about their advertising strategies.  As with other...
Selling Social To Small Businesses Key Topic at Upcoming Local Impact Los Angeles

Local Impact LA: Social Key Pillar For Local

by Celine Matthiessen | May 8, 2017 | BIA, Blog, Conferences, SMBs

At our upcoming Local Impact Los Angeles Conference, we will kick off the day with a major key trend in local: social advertising. While Facebook leads in adoption by small businesses — 77.6% of small businesses have a Facebook page, that’s only the...
Financial Small Businesses Go Local By Community Sponsorships

Happy Small Biz Week – Retail Small Businesses Prefer Visually Oriented Social Media

by Suzanne Ackley | May 3, 2017 | BIA, Blog, SAM, SMBs

When it comes to their social media marketing, retail small businesses prefer the channels that are visually oriented, according to BIA/Kelsey’s Local Commerce Monitor™ survey of small businesses (Q3/2016). As with the small businesses in most of the other...
Financial Small Businesses Go Local By Community Sponsorships

Happy Small Biz Week- New Businesses Use Both Paid and Free Channels

by Suzanne Ackley | May 1, 2017 | BIA, Blog, SAM, SMBs

National Small Business Week, a signature event of the U.S. Small Business Administration, kicked off on Sunday, April 30 and runs all week. For Small Business Week YP, who is a sponsor for Small Business Week, is hosting a webinar on Wednesday, May 3, on the five...
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