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LOCAL MEDIA WATCH

The Nexus of All Things Local

Mobile Location Intelligence Fuels Lift in Local TV Campaigns

Mobile Location Intelligence Fuels Lift in Local TV Campaigns

by Rick Ducey | May 8, 2018

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8 out of 10 Small Businesses Use Social Media Advertising

8 out of 10 Small Businesses Use Social Media Advertising

by Suzanne Ackley | May 7, 2018

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8 out of 10 Small Businesses Use Social Media Advertising

Video Advertisers Have Aggressive Plans to Increase Ad Spend in 2018

by Suzanne Ackley | Apr 26, 2018

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BIA Local Impact: DC   Automation Comes to Spot TV, Kicking and Screaming

BIA Local Impact: DC Automation Comes to Spot TV, Kicking and Screaming

by Rick Ducey | Apr 25, 2018

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8 out of 10 Small Businesses Use Social Media Advertising

StartUp Small Businesses See Best ROI from Radio, TV and Mobile

by Suzanne Ackley | Apr 18, 2018

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Local Radio Comes in Fifth Most Significant Local Ad Platform in 2017

Local Radio Comes in Fifth Most Significant Local Ad Platform in 2017

by Mark Fratrik | Apr 6, 2018

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Half of SMBs say their mobile apps deliver high ROI. Mobile app retargeting can improve this.

Half of SMBs say their mobile apps deliver high ROI. Mobile app retargeting can improve this.

by Rick Ducey | Apr 5, 2018

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Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

by Suzanne Ackley | Mar 14, 2018

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Geotargeted Ad Fraud – Types and Remedies

Geotargeted Ad Fraud – Types and Remedies

by Rick Ducey | Mar 13, 2018

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Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

Retail Small Businesses See Better ROI With TV Than Digital Ads

by Suzanne Ackley | Mar 8, 2018

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Six out of Ten TV/Cable Advertisers Produced a Video in the Last 12 Months

Entertainment Small Businesses Are Digital DIYers

by Suzanne Ackley | Mar 7, 2018

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Franchisees Print and Promote Along with Digital Advertising

by Celine Matthiessen | Feb 28, 2018

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