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2021 State of Women in Local Broadcast Television

2021 State of Women in Local Broadcast Television

by Rick Ducey | Jul 20, 2021 | BIA, Blog, Broadcast

TVB commissioned BIA Advisory Service to conduct the 2021 State of Women in Local Broadcast TV online survey as part of its NEXT Women initiative. A series of executive interviews were also conducted to dig deeper into topic areas. To hear what the survey and...
Leading Local Insights Episode 12: Cookies, Privacy, and the Future of Data for Publishers

Leading Local Insights Episode 12: Cookies, Privacy, and the Future of Data for Publishers

by Rick Ducey | Jun 1, 2021 | BIA, BIA Podcast, Blog

Brock Berry, Founder & CEO, AdCellerant With changes in data and privacy laws, along with policy changes in Google’s support for 3rd party cookies and Apple’s ID for Advertisers, marketers are facing a heavy lift to navigate data, technology and marketing...
Leading Local Insights Episode 12: Cookies, Privacy, and the Future of Data for Publishers

Leading Local Insights Episode 11: Radio Moves on from Pandemic with a Focus on Digital

by MacKenzie Lovings | May 27, 2021 | BIA, BIA Podcast, Blog, Radio

Even while the country marches toward an economic recovery, the impact of the pandemic on the radio industry still continues to have an effect. However, there are several areas of good news for radio. In the podcast, Radio Moves on from the Pandemic with a Focus on...
Leading Local Insights Episode 12: Cookies, Privacy, and the Future of Data for Publishers

Leading Local Insights Episode 10: Audience Development and Revenue Growth with Social Media

by Rick Ducey | May 18, 2021 | BIA, BIA Podcast, Blog, Mobile-Social

Social News Desk’s president and founder Kim Wilson finds that even though broadcast news operations get that social media and Facebook in particular are among their biggest sources of traffic to their websites, they have trouble cracking the code of how to...
Leading Local Insights Episode 12: Cookies, Privacy, and the Future of Data for Publishers

Leading Local Insights: Episode 9: Building Rate Cards for the Pandemic

by MacKenzie Lovings | May 14, 2021 | BIA, BIA Podcast, Blog, COVID Pandemic

In a recent edition of BIA’s Vantage Points series, Emilee Bond, director of the media vertical at Revenue Analytics had a conversation with BIA’s managing director, Rick Ducey, about using data, analytics, AI and a software platform to automate the process of...
Vantage Points: Building Rate Cards for the Pandemic Recovery

Vantage Points: Building Rate Cards for the Pandemic Recovery

by Rick Ducey | May 11, 2021 | BIA, Blog, COVID Pandemic, Vantage Point

In this edition of BIA Advisory Services’ Vantage Points series, Emilee Bond, director of the media vertical at Revenue Analytics has a conversation with BIA’s managing director, Rick Ducey, about using data, analytics, AI and a software platform to automate the...
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