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LOCAL MEDIA WATCH

The Nexus of All Things Local

Traditional Still Important Part of Franchisees’ Ad Strategy

Traditional Still Important Part of Franchisees’ Ad Strategy

by Suzanne Ackley | Feb 14, 2018

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BIA/Kelsey’s Advanced TV Report: Data-Infused Audience Buying Growing, But Still in Flux

BIA/Kelsey’s Advanced TV Report: Data-Infused Audience Buying Growing, But Still in Flux

by Rick Ducey | Feb 6, 2018

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Three Out of Four Franchisees Plan to Increase Advertising Spend in 2018

Three Out of Four Franchisees Plan to Increase Advertising Spend in 2018

by Suzanne Ackley | Jan 30, 2018

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Traditional Still Important Part of Franchisees’ Ad Strategy

With Most Home and Trade Small Businesses Maintaining Ad Spend, What’s A Seller to Do?

by Suzanne Ackley | Jan 25, 2018

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Traditional Still Important Part of Franchisees’ Ad Strategy

Small Businesses Differ in Their Marketing Tools

by Suzanne Ackley | Jan 23, 2018

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One Big Radio Deal and a Continuous TV Deals Defined 2017.  Now, Trending Factors for 2018

One Big Radio Deal and a Continuous TV Deals Defined 2017. Now, Trending Factors for 2018

by Mark Fratrik | Jan 19, 2018

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Traditional Still Important Part of Franchisees’ Ad Strategy

Smallest of Small Businesses Rely on Low Cost Digital and Social Advertising

by Suzanne Ackley | Jan 16, 2018

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Traditional Still Important Part of Franchisees’ Ad Strategy

Small Businesses that use Programmatic Plan to Increase 2018 Ad Budgets

by Suzanne Ackley | Jan 5, 2018

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Small Businesses Use Advisors For Co-op Ad Spend

Small Businesses Use Advisors For Co-op Ad Spend

by Celine Matthiessen | Dec 21, 2017

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With Ecommerce Growing is Brick and Mortar in Danger?

by Celine Matthiessen | Dec 19, 2017

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Top Marketing Tools and Services Small Businesses Are Planning to Add Next Year

Top Marketing Tools and Services Small Businesses Are Planning to Add Next Year

by Suzanne Ackley | Dec 15, 2017

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The Outside-In Vertical Approach for Television Executives

The Outside-In Vertical Approach for Television Executives

by Thomas Buono | Dec 15, 2017

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