by BIA Advisory Group | Nov 4, 2016 | BIA, Blog
Voice has been catapulted in the smartphone era. The telephone is 140-years old but has only been recently reinvented, as it’s bolted to an always-handy search and discovery device. This is the foundation of call commerce, the science of driving, tracking and...
by BIA Advisory Group | Nov 4, 2016 | BIA, Blog, Mobile-Social
What’s behind the numbers in Facebook’s blockbuster Q3 earnings? What does Uber’s UI refresh say about its direction? And what does Yext’s API mean for the future of location data? These were a few topics on this week’s BIA/Kelsey LIVE....
by BIA Advisory Group | Nov 3, 2016 | BIA, Blog
BIA/Kelsey Bytes are excerpts from research reports. This is the latest installment from the recently launched report, Call Commerce: A $1 Trillion Economic Engine. It picks up where last week’s post left off. The report can be downloaded for free here. Looking...
by Suzanne Ackley | Nov 2, 2016 | BIA, Blog, Local Advertising Forecast, Newspapers, SAM
Pinterest is not the only place consumers go for inspiration and planning — in fact adding print to digital helps consumer recall.”Print ads (in magazines) can be read more leisurely, and be more evocative; they can encourage readers to fantasize, to put...
by Rick Ducey | Nov 2, 2016 | BIA, Blog, Conferences
John Clark, executive director of NAB’s PILOT initiative and BIA/Kelsey’s Rick Ducey recently shared views in a video podcast about the kinds of innovative business models and technology solutions broadcasters are pursuing to tap into the growth of digital...
by BIA Advisory Group | Oct 27, 2016 | BIA, Blog
BIA/Kelsey Bytes are excerpts from research reports. This is the latest installment from the recently launched report, Call Commerce: A $1 Trillion Economic Engine. It picks up where last week’s post left off. The report can be downloaded for free here. The...
