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SMBs that use Loyalty Programs – LCM Wave 19

BIA/Kelsey’s Local Commerce Monitor™ (LCM) Wave 19 – SMBs that use Loyalty Programs report examines SMBs that use Loyalty Programs. SMBs’ loyalty programs tend to track customer behavior and incent and reward frequent shopping. SMBs that use Loyalty Programs are…

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Data-Driven Audience Planning & the Local Market Advantage

Download our free guide on why the local advertising and marketing industry must and can enable stronger foundational standards to successfully transition to data-driven planning. There's a dramatic shift underfoot for media companies, advertisers, agencies. Incredible technology advancements are driving…

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