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LOCAL MEDIA WATCH

The Nexus of All Things Local

Toto, We’re Not in Kansas Anymore. Local TV’s in Tornado Alley.

Toto, We’re Not in Kansas Anymore. Local TV’s in Tornado Alley.

by Rick Ducey | May 30, 2019

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Examining TV Spot Sales Automation Initiatives

by Celine Matthiessen | May 29, 2019

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Professional Services Are All About Targeting

by Celine Matthiessen | May 22, 2019

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Do Smaller Sized Businesses Offer Opportunities for Local TV Sellers?

Do Smaller Sized Businesses Offer Opportunities for Local TV Sellers?

by Suzanne Ackley | May 9, 2019

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Vantage Points: CUMULUS MEDIA | Westwood One’s Chief Insights Officer Pierre Bouvard on Media Attribution: Radio’s ROI Exceeds Digital, TV

Vantage Points: CUMULUS MEDIA | Westwood One’s Chief Insights Officer Pierre Bouvard on Media Attribution: Radio’s ROI Exceeds Digital, TV

by Rick Ducey | Apr 30, 2019

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WTOP-FM Top Billing Station in 2018 with 28% of DC Radio Revenue

by Suzanne Ackley | Apr 25, 2019

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Do Smaller Sized Businesses Offer Opportunities for Local TV Sellers?

Professional Services Spend $2.5 Billion on Mobile Ads

by Suzanne Ackley | Apr 18, 2019

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eSports Evolution – Where We Are and What’s Next – Focus of Webinar 4.24

eSports Evolution – Where We Are and What’s Next – Focus of Webinar 4.24

by Rick Ducey | Apr 17, 2019

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Do Smaller Sized Businesses Offer Opportunities for Local TV Sellers?

Mobile Ad Spend By Local Businesses Is Growing

by Suzanne Ackley | Apr 11, 2019

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Vantage Points: CUMULUS MEDIA | Westwood One’s Chief Insights Officer Pierre Bouvard on Media Attribution: Radio’s ROI Exceeds Digital, TV

Vantage Points: Mangesh Wadegaonkar Joins BIA’s Strategy Advisory Group as Executive Adviser

by Rick Ducey | Apr 3, 2019

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Do Smaller Sized Businesses Offer Opportunities for Local TV Sellers?

What Type of Business Sees The Highest ROI from Local TV Advertising?

by Suzanne Ackley | Apr 3, 2019

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Do Smaller Sized Businesses Offer Opportunities for Local TV Sellers?

Home and Trade Services Ad Spend Holding Steady in 2019

by Suzanne Ackley | Mar 27, 2019

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