by MacKenzie Lovings | May 29, 2026 | Blog
From AI-powered discovery and CTV growth to measurable DOOH and evolving media sales models, recent conversations on BIA’s Leading Local Insights Podcast have explored many of the trends reshaping local advertising in 2026. If you missed any of these episodes, we...
by MacKenzie Lovings | Jan 17, 2023 | BIA Podcast, Blog, CTV/OTT, Local Advertising Forecast
Across all the areas we cover in local media, it’s interesting and insightful to see what topics rise to the top. In 2022, most favored topics included discussions around CTV and its growing attractiveness to advertisers, growth in Over-the-Top (OTT)...