703-818-2425 |  info@bia.com  |  Client Login  |  Shop  |  Blog  |  Podcast

  • Follow
  • Follow
  • Follow
  • Follow
  • Forecasts
    • U.S. Local Advertising
    • Traditional and Digital Media
    • Business Verticals
  • Products
    • ADVantage: Local Ad Revenue
    • MAPro: Broadcast & Publisher Data
      • MAPro Breeze
      • Transactions: TV & Radio
    • Investing In Publications
    • FCC Monitoring
  • Insights
    • Latest Reports
    • Daily Newsletter
    • Leading Local Insights Podcast
    • Local Media & Technology Blog
    • Transactions: TV & Radio
  • Services
    • Valuations & Appraisals
    • Strategic Advisory Services
    • Share of Wallet Analysis
    • Competitive Intelligence
    • Custom Research
    • Investment Banking
  • About
    • About Us
    • News Room
    • Management Team
    • Analyst Team
    • Contact Us
Login
Become a Client
Vantage Points: Addressable TV Status in Local Markets

Vantage Points: Addressable TV Status in Local Markets

by Rick Ducey | Jan 7, 2020 | BIA, Blog, CTV/OTT, Vantage Point

In this edition of BIA Advisory Services’ Vantage Points series, Alan Wolk, Co-Founder/Lead Analyst, TVREV has a conversation with BIA about his new special report on television and The State of Addressable Advertising. The report is available to BIA readers for...
Vantage Points: Addressable TV Status in Local Markets

Vantage Points: Why All The Fuss About Disney+?

by Suzanne Ackley | Nov 12, 2019 | BIA, Blog, Broadcast, Vantage Point

Paul Connolly, President of Connolly Network Insight & Strategic Advisor to BIA In this edition of BIA Advisory Services’ Vantage Points series, Paul Connolly, President of Connolly Network Insight and strategic advisor to BIA, shares keen insights...
Vantage Points: AT&T Media Strategy 2019

Vantage Points: AT&T Media Strategy 2019

by BIA Advisory Group | Sep 12, 2019 | Blog, Vantage Point

In this edition of BIA Advisory Services’ Vantage Points series, Paul Connolly, President of Connolly Network Insight and strategic advisor to BIA, shares keen insights on AT&T’s media strategy and technical advancements that are having a dramatic effect on...
The Value of Call Tracking Software and other Digital Marketing Tools

The Value of Call Tracking Software and other Digital Marketing Tools

by Celine Matthiessen | Jul 10, 2019 | BIA, Blog, Vantage Point

This is the latest in BIA Advisory Service’s Vantage Points series where we tap the perspectives of various lookout points from around the local media and tech sectors. The views expressed do not necessarily reflect that of BIA Advisory Services. Tiara...
The Value of Call Tracking Software and other Digital Marketing Tools

Vantage Points: CUMULUS MEDIA | Westwood One’s Chief Insights Officer Pierre Bouvard on Media Attribution: Radio’s ROI Exceeds Digital, TV

by Rick Ducey | Apr 30, 2019 | BIA, Blog, Broadcast, Vantage Point

Pierre Bouvard Chief Insights Officer, Cumulus Media | Westwood One In this edition of BIA Advisory Services’ Vantage Points series, we share key learnings on new attribution research from Pierre Bouvard, Chief Insights Officer for Cumulus Media | Westwood One in a...
The Value of Call Tracking Software and other Digital Marketing Tools

Vantage Points: Mangesh Wadegaonkar Joins BIA’s Strategy Advisory Group as Executive Adviser

by Rick Ducey | Apr 3, 2019 | BIA, Blog, Vantage Point

Mangesh WadegaonkarExecutive Advisory, BIA In this edition of BIA Advisory Services’ Vantage Points, we share insights from Mangesh Wadegaonkar, BIA’s new executive industry adviser in our strategy consulting practice. Mangesh has deep expertise as a...
« Older Entries
Next Entries »

(703) 818-2425       info@bia.com       Shop        Daily Newsletter       Contact

Forecasts

  • U.S. Local Advertising
  • Traditional and Digital Media
  • Business Verticals
Become a Client
Login

Products

  • ADVantage: Local Ad Revenue
  • MAPro: Broadcast & Publisher Data
    • MAPro Breeze
    • Transactions: TV & Radio
  • Investing In Pubs

Insights

  • Latest Reports
  • Daily Newsletter
  • Leading Local Insights Podcast
  • Local Media & Technology Blog
  • Economic Pulse

Services

  • Strategic Advisory Services
  • Share of Wallet (Sow) Analysis
  • Valuations & Appraisals
  • Competitive Intelligence
  • Custom Research
  • Investment Banking
Copyright © 2025 BIA Advisory Services | All Rights Reserved

Privacy Notice