Premier go-to experts for guidance on local media and advertising
BIA is the industry leader in delivering accurate advertising forecasts, eye-opening insights, effective strategies and reliable valuations.
Tap into BIA’s 40+ years of expertise. We’re your committed partners for driving revenue expansion and ensuring overall business success.
BIA Leading Local Insights Podcast
BIA’s Podcast welcomes Jay Loeffler, Chief Sales Officer at Valpak on its latest episode. The podcast explores how data-driven planning is revolutionizing local advertising, providing a single source of intelligence that makes ad buying smarter.
View Podcast | View Video
Guiding Local Business Excellence
BIA guides local business excellence with our forecasts, insights, products, and services
Forecasts
Predictive analytics on local advertising revenue
Insights
The future of the local advertising landscape
Products
Proprietary, high-quality data for local media
Services
Strategic and tactical solutions for local media
Newsletter
-
Local Media & Tech Daily - 11/07/2025Headlines Audio’s Daily Reach Defies Media Fragmentation, 2026 Media Outlook Shows Americans are spending more time than ever surrounded by media, but even in a 13-hour daily “attention clock,” radio... Read issue
Podcast


