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A Discussion on Verticalization
Julien Billot, YP Canada CEO, will give a Headline Talk at the BIA/Kelsey ENGAGE conference, May 16-18, in Austin, TX. Get a preview of his discussion on verticalization in his video discussion with us.
By special arrangement to BIA/Kelsey’s community, a new report for CMOs authored by Bruce Rogers, Chief Insights Officer for Forbes:
Publish or Perish: A CMO Roadmap for Managing, Systematizing and Optimizing the Marketing Content Supply Chain
BIA/Kelsey’s proprietary research delivers insights and tactical data around areas such as programmatic advertising, data-driven ad sales, mobile commerce, social-local media, broadcast media, search and the On-Demand economy. Clients with all content access have access to this research.
- Introduction to the On-Demand Economy (LODE)
- The Next Era of Local Search
- Social Media: Taking Over SMB Marketing