This report examines sole-proprietorships and/or small to medium-sized businesses (SMBs) or very small businesses (VSBs) with only one employee. This report offers an overview of the intricacies of one-person managed entities while highlighting the performance indicators and characteristics. Findings are from our Local Commerce Monitor™ (LCM) study Wave 18.
Who Should Read This Report:
- Local media companies selling digital services to SMBs as premium or DIY low cost solutions
- Senior leaders evaluating opportunities in the SMB marketplace
- Anyone focused on the trends and direction of very small businesses or new businesses