Speakers
LEADING IN LOCAL: The National Impact is showcasing the leaders in local media and marketing. In fact, this event is packed with as many local leaders as we could possibly fit into our 2 1/2-day program.
JUST ADDED...
Beth Bowers
General Sales Manager, 95.5 News and AM750 WSB,
Cox Media Group Atlanta Radio
Wednesday, 4:30 pm – Women LEADING IN LOCAL 'Social Beakout'
Bruce Budkofsky
SVP, Global Ad Sales, Dominion Digital Media
Thursday, 3:30 pm – SuperForum: National Verticals Go Local
Thomas Cornelius
SVP, InComm
Friday, 10:15 am – National Brands and Local Loyalty: Beyond Advertising
Elnora Cunningham
Director, Local Search, U-Haul International
Friday, 8:45 am – Buy Side, Sell Side: Top Insights from Yelp and U-Haul
Jim Douglass
Partner, Fulcrum Equity Partners; Chairman, GetOneRewards
Friday, 10:15 am – National Brands and Local Loyalty: Beyond Advertising
Michelle Gilliam
Director, Health Mart Marketing, McKesson
Wednesday, 3:30 pm – SuperForum: The Local Imperative for Brands, Franchisees and Multi-Location
John Gould
SVP and General Manager, North America, ReachLocal
Thursday, 1:45 pm – ReachLocal Case Study: Working with Scion Dealers
John Gregory
Head of Retail Category Development, AOL
Thursday, 9:45 am – SuperForum: The Revolution in Localizing Retail
Pete Hancock
Senior Director, Head of National Sales, Yelp
Friday, 8:45 am – Buy Side, Sell Side: Top Insights from Yelp and U-Haul
Dr. Phil Hendrix
Director, immr; and Research Analyst, Gigaom
Friday, 11:45 am – Executive Council: What Is Important and Why in National-Local?
Nicole Hudson
Founder & President, Inbound Lead Solutions
Wednesday, 3:30 pm – SuperForum: The Local Imperative for Brands, Franchisees and Multi-Location
Wendy Hurwitz
Director of Consumer Marketing, Clipper Magazine
Wednesday, 4:30 pm – Women LEADING IN LOCAL 'Social Beakout'
Megan Austin Karlen
VP, Business Development, Radius Intelligence
Friday, 11:00 am – Big Data, Local Locations
Asif Khan
President, Location Based Marketing Association
Friday, 8:30 am – Pocket Interview: A Mobile Local Discussion with the Location Based Marketing Association
Brian Kittelson
Director of Integrated Shopper Marketing, General Mills
Thursday, 9:45 am – SuperForum: The Revolution in Localizing Retail
Chuck Lee
VP, Marketing, YP
Wednesday, 10:30 am – Before the Bell Insight Session: Local Search and the Keys to Discovery
Kevin Lewis
Director, Strategic Solutions, First Data
Friday, 10:15 am – National Brands and Local Loyalty: Beyond Advertising
Kimberli Lewis
CEO & Founder, Global Business Therapy, s.r.o./Ponytale Talk
Wednesday, 4:30 pm – Women LEADING IN LOCAL 'Social Beakout'
Jaleigh Long
GSM of News Talk WSB, (Cox Media)
Wednesday, 4:30 pm – Women LEADING IN LOCAL 'Social Beakout'
Chris Malone
VP, Sales Strategy, Marquette Group
Thursday, 2:15 pm – Digital Agencies Embrace the Local Platform
Heather McBrien
Head of Digital Marketing, AAA of the Carolinas
Wednesday, 3:30 pm – SuperForum: The Local Imperative for Brands, Franchisees and Multi-Location
Edwin Nissanoff
VP of Brand Sales, Local Market Launch
Wednesday, 10:30 am – Before the Bell Insight Session: Local Search and the Keys to Discovery
Kelly Thomas Nojaim
Director, SMB Partner Sales, Bing
Wednesday, 4:30 pm – Women LEADING IN LOCAL 'Social Beakout'
Corey O’Donnell
VP, Yodle for Brand Networks
Wednesday, 2:30 pm – SuperForum: The Local Imperative for Brands, Franchisees and Multi-Location
Therran Oliphant
Director of Platform Marketing, xAd, Inc.
Thursday, 11:00 am – SuperForum: Location Targeting: The Brand Impact
Rachel Ooms
Digital Media Consultant
Thursday, 11:00 am – SuperForum: Location Targeting: The Brand Impact
Maribeth Papuga
EVP, Director Local Investment and Activation, MediaVest
Friday, 9:15 am – SuperForum: Brands and Local Market Video Opportunities
Chip Perry
Independent Consultant and First Employee, AutoTrader.com
Wednesday, 11:30 am – BIA/Kelsey Client Briefing
Mary Pham
Scion Brand Manager, Toyota Motor Sales, U.S.A., San Francisco Regional Office
Thursday,1:45 pm – ReachLocal Case Study: Working with Scion Dealers
Chris Pinkerton
Sales Director, US & Western Canada, Mediative
Thursday, 2:15 pm – Digital Agencies Embrace the Local Platform
Andrew Piron
VP, Business Development and Customer Success, Balihoo
Wednesday, 3:30 pm – SuperForum: The Local Imperative for Brands, Franchisees and Multi-Location
Neal Polachek
Independent Digital Media Analyst and Board Advisor, BuzzBoard, Inc.
Friday, 11:00 am – Big Data, Local Locations
Leah Pringle
Manager, Recruiting, B2B and Local Marketing, Aflac
Wednesday, 3:30 pm – SuperForum: The Local Imperative for Brands, Franchisees and Multi-Location
Jose Puente
Director, Mobile and Installed Applications, AutoTrader
Thursday, 11:00 am – SuperForum: Location Targeting: The Brand Impact
Shelby Reno
Director of Marketing & Communications, Two Men and a Truck
Wednesday, 2:30 pm – SuperForum: The Local Imperative for Brands, Franchisees and Multi-Location
JonPaul Rexing
Sr. Director of Sales, ESPN Local
Thursday, 3:30 pm – SuperForum: National Verticals Go Local
Gary Ritkes
Managing Partner, President, SproutLoud
Wednesday, 3:30 pm – SuperForum: The Local Imperative for Brands, Franchisees and Multi-Location
Trevor Sumner
CEO, LocalVox
Wednesday, 10:30 am – Before the Bell Insight Session: Local Search and the Keys to Discovery
Scott Thompson
VP, Franchise Development, Premium Franchise Brands
Wednesday, 3:30 pm – SuperForum: The Local Imperative for Brands, Franchisees and Multi-Location
Kevin Vanes
Director of National Accounts, Angie's List
Thursday, 3:30 pm – SuperForum: National Verticals Go Local
The LEADING IN LOCAL program is developed by BIA/Kelsey’s team of analysts and represents their coverage of interactive local media. We do not solicit speaker proposals. However, we welcome a dialogue with companies that believe they have something valuable to contribute and wish to take part in this event. Please contact Peter Krasilovsky, vice president and conference co-chairman, with your suggestions.
Speakers and Videos from 2013
The following videos from last year’s conference offer a taste of what you can expect at LEADING IN LOCAL: The National Impact this year. To see a full list of the 2013 speakers, click now.
Keynote Address: Brian Halligan, CEO, HubSpot, Senior Lecturer, MIT
Brian Halligan, the well-known co-author of "Marketing Lessons From The Grateful Dead," explains what innovative marketing solutions look like in today’s business world.
The BIA/Kelsey Next Wave Forum; Keynote Address: David S. Kidder
David Kidder, recipient of an Ernst and Young's Entrepreneur of the Year Award, details the collective lessons of business leaders profiled in his book, The StartUp Playbook.
Keynote Address: Vikram Sharma, President and CEO, Gannett Digital Marketing Services
Vikram Sharma offers a potential model for developing local media revenues that extend beyond traditional advertising.
Keynote Address: Cindy Stockwell, EVP and Co-Media Director, Hill Holliday
Cindy Stockwell shares her insights about applying new approaches to local, social and mobile media for major national/local brands such as Dunkin' Donuts, Bank of America, Cigna and Chili's.