John Gregory

Head of Retail Category Development, AOL

As AOL’s Category Development Officer for Retail, John Gregory leverages his 25+ years of retail and brand marketing experience to grow the category. Specifically, he provides category leadership; solidify a defined and differentiated positioning; use the category lens to inform product development, packaging, solutions, and business development as well as enhance the internal knowledge and understanding of the retail category through thought leadership initiatives.

Previously, John was SVP-Group Client Director at Starcom Mediavest overseeing operations, finance, business intelligence, organization management and client relations. He also initiated national and local publishing strategies and activation in support of Walmart. Prior to his role on the agency side, he held senior marketing and merchandising roles at major retail organizations like Bloomingdales, Ann Taylor/Loft and Macy's. He also ran a boutique consultancy advising investment/equity funds on the retail marketplace.

John is a graduate of Southern Illinois University and holds degrees in Finance and Marketing.

Twitter: @SpeakingRetail​