Speakers

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  HUNTER ROSE, President, Marketplace Consulting Group

  Hunter Rose is President of the Marketplace Consulting Group, where he manages and contributes to a variety of consulting projects in the area of marketing and business strategy. Mr. Rose has a bevy of expertise in running marketing programs within the Food & Beverage, Non-Profit, Healthcare, Information Technology and Telecommunications industries.

  He has over 20 years of consulting and work experience as a Ben & Jerry’s Master Developer franchisee, Vice Chairman for the Ben & Jerry’s Franchise Board of Directors, Chairman of the Ben & Jerry’s Technology Subcommittee, marketing strategist, geographic marketing director, product marketing manager, and sales executive for National and Global Accounts with a heavy focus on primary research and strategy development. Mr. Rose has practical vendor experience in building national retail programs and technologies, developing sales and marketing strategies for non-profit organizations, computer systems, software and peripherals, telecommunication products, power systems, and SAN environments, as well as developing senior executive relationships.

  Prior to his founding of the Marketplace Consulting Group, Mr. Rose held positions as Marketing and Business Strategy Consultant for the Gartner Group (world’s leading IT research and consulting firm), managing the company’s efforts for this type of consulting for the Southern United States. He has also been a Marketing Director and Strategist at Interphase Corporation (a Fibre Channel SAN component manufacturer), Bell Labs at Lucent Technologies, and Digital Equipment Corporation. Mr. Rose has also had a successful sales career as a National Account Manager at Digital Equipment Corporation. He has held previous positions on the Board of Directors for Non-Profits.

  Mr. Rose received his M.B.A. from the University of Texas and a Bachelor of Science in Information Studies with a minor in Speech Communication at Syracuse University. He currently resides in Dallas, Texas, but has lived and worked in several parts of the United States as well as Toronto, Geneva, and Tel Aviv.

  Twitter: @DFWBenandJerrys

  Wed., Sept. 11, 3:30 pm
  SMBs Live: Insights From a Ben & Jerry’s Franchisee and Local Yelp Customers

  About Ben & Jerry's
  Ben & Jerry’s produces a wide variety of super-premium ice cream and ice cream novelties, using socially responsible high-quality ingredients from around the world. Ben & Jerry’s, a Vermont corporation and wholly-owned subsidiary of Unilever, operates its business on a three-part Mission Statement emphasizing product quality, economic reward and a commitment to the community. The Dallas area Scoop Shops (Plano, McKinney & Highland Village) have created much of what is offered globally for Ben & Jerry’s today and have changed how Ben & Jerry’s approaches markets. From adding menu items to pioneering offsite catering, the Dallas operations are innovators and leaders within the franchise system. For the full scoop on Ben & Jerry’s in Dallas, go to www.benandjerryscatering.com, on Twitter at @DFWBenandJerrys, and on Facebook at facebook.com/BenJerryPlano.