Mapping Services
BIA
Dataworld offers custom mapping of coverage patterns for all commercial and non-commercial radio and television stations.
Our
geographic mapping engine combines superior polygon mapping graphics
with precision coordinate information and map projection to create
custom maps built exactly to a customer's specifications.
Maps are based on
FCC predicted contours or
Longley-Rice calculations and offer a wide variety of data layers such
as boundaries, ethnic population densities and multiple demographic breakouts.
Maps are available for any region worldwide. Basic map information provided on
US maps includes coastline, islands, lakes, rivers, international, state and
county boundaries, interstate highways and map graticule.
Click for custom mapping
Click for
predicted contour mapping
Click for
Longley-Rice mapping
Click for
LMA-Duopoly mapping
Coverage area maps are a
powerful way of displaying the particulars about a station to support critical
business objectives:
-
Station Promotion
– maps easily and
effectively illustrate the breadth and scope of a station's coverage to
support advertising revenue generation or enhance your marketing efforts.
-
Opportunity Assessment
– maps display
different data layers (i.e., demographics) to isolate characteristics of
your audiences.
-
Audience
demographics – identify
the opportunities of potential format changes
-
Validation
– can be used as
an independent look at a station's reach for possible new investors and/or
financing.
-
FCC Compliance
Sample Maps
Auction 73 Results - 700MHz Spectrum
Please
contact us to discuss your mapping requirements.
800.331.5086 or
info@bia.com for assistance. |
