Speakers
The LEADING IN LOCAL conference builds and builds. We are excited to announce keynotes from three of the industry’s top thought leaders — Gannett Digital Marketing CEO Vikram Sharma, HubSpot CEO Brian Halligan and The Startup Playbook author David S. Kidder. Stay tuned for more speaker updates.
Attend LEADING IN LOCAL for actionable insights from today's interactive local leaders.
Sabrina Alimi
Senior Manager, Industry Initiatives, IAB
Wednesday, 8:30 am – Instant
Briefing: The IAB’s Local Committee
Twitter: @SabrinaAlimi
Tom Beecher
President and CEO, Cartera Commerce
Tuesday, 2:00 pm – Local
Commerce: The Shift to Offers, Loyalty, CRM and Analytics
Jane Bowman
VP, Boston Globe
Wednesday, 11:00 am – Media
Leaders: Applying The Lessons of Leading in Local
Twitter: @bowmanjane
John Busby
VP, Marchex Institute, Marchex
Tuesday, 11:15 am – By
the Numbers: 5 Things You Didn’t Know about Mobile Ads
Twitter: @JohnMBusby
William Collatos
Founder and Managing Director, Spectrum Equity
Monday, 10:30 am – Valuation & Funding
in Local Digital Media
Tim Condon
Director, New Ventures, Washington Post Co.
Tuesday, 9:30 am – Wowing
(and Selling) Local Services : Leveraging Social, Mobile and
Content
Twitter: @tpcondon
Chris Cunningham
CEO, appssavvy
Tuesday, 10:45 am – The
Local Stake in Native Advertising
Twitter: @chrisappssavvy
Angus Davis
Founder and CEO, Swipely
Tuesday, 2:00 pm – Local Commerce:
The Shift to Offers, Loyalty, CRM and Analytics
Twitter: @angusdav
Derrick DeCarlo
VP, Strategy LSN Mobile
Tuesday, 11:15 am – Best Practices
in Mobile Local Ad Targeting
Twitter: @derrickdecarlo
Patrick Dillon
President and Cofounder, Deal Current
Wednesday, 10:15 am – Adding
‘Performance’ to Local Promotions
Steve Espinosa
CEO, Appstack
Tuesday, 11:15 am – Mobile
Sites and Apps: Planting the Flag
Twitter: @stevemcstud
Jeremy Geiger
CEO and Founder, Retailigence
Monday, 4:00 pm – Focus
on Local Strategies: Brands and National Retail
Twitter: @retailigence
Brian Halligan
CEO, HubSpot; Senior Lecturer, MIT
Tuesday, 1:30 pm – Keynote
Address
Twitter: @bhalligan
Robert Kempf
VP and General Manager, NPR Digital Services
Wednesday, 11:00 am – Media
Leaders: Applying The Lessons of Leading in Local
David S. Kidder
Author, The Startup Playbook
Tuesday, 4:15 pm – Keynote
Address
Twitter: @davidskidder
Shuki Lehavi
CEO, Gumiyo
Tuesday, 11:15 am – Mobile
Sites and Apps: Planting the Flag
Twitter: @slehavi
Lem Lloyd
Digital Media Executive (previously with Yahoo,
Oodle, Knight Ridder)
Wednesday, 11:00 am – Media
Leaders: Applying The Lessons of Leading in Local
Brian McCarthy
Chief Product Officer, The Search Agency
Tuesday, 3:30 pm – Geolocal:
New Targeting, New Search, New Maps
Twitter: @brimccarthy
David Mihm
Director, Local Search Strategy, SEOmoz
Tuesday, 3:30 pm – Geolocal:
New Targeting, New Search, New Maps
Twitter: @davidmihm
Lincoln Millstein
EVP, Hearst Newspapers
Wednesday, 11:00 am – Media
Leaders: Applying The Lessons of Leading in Local
Dom Morea
SVP, First Data
Tuesday, 2:00 pm – Local
Commerce: The Shift to Offers, Loyalty, CRM and Analytics
Jeff Moriarty
VP, Digital, The Boston Globe
Tuesday, 10:45 am – The
Local Stake in Native Advertising
Peter Newton
President, GateHouse Media Ventures
Wednesday, 11:00 am – Media
Leaders: Applying The Lessons of Leading in Local
Michael Page
VP, Revenue Services & Analytics, Cars.com
Monday, 3:00 pm – Industry
Leaders on Cross-Channel Localization Opportunities
Twitter: @turn2page1
Randy Parker
Founder and CEO, PagePart; Founder, Constant Contact
Tuesday, 4:15 pm – The
‘Leading in Local’ Awards: The Best of the Best
Twitter: @vertm / @pagepart
Kesh Patel
Strategic Partnerships, Channel Sales, Google
Wednesday, 9:30 am – The
View from Google
Google+: +KeshPatel
Manish Patel
CEO, Where2GetIt
Monday, 4:00 pm – Focus
on Local Strategies: Brands and National Retail
Brad Petersen
SVP, Global Business Development, MatchCraft
Tuesday, 3:30 pm – Geolocal:
New Targeting, New Search, New Maps
Neal Polachek
Board Advisor, vSplash
Monday, 4:00 pm – Focus
on Local Strategies: Brands and National Retail
Eli Portnoy
GM, Scout Advertising, Telenav
Tuesday, 11:15 am – Best
Practices in Mobile Local Ad Targeting
Jose Puente
Director, Mobile, AutoTrader
Tuesday, 11:15 am – Mobile
Close Up: A Conversation with AutoTrader
Steven Rosenblatt
Chief Revenue Officer, Foursquare
Monday, 4:45 pm – Keynote
Address
Twitter: @stevenjr76
Will Scott
CEO, Search Influence
Tuesday, 3:30 pm – Geolocal:
New Targeting, New Search, New Maps
Twitter: @w2scott
Vikram Sharma
President and CEO, Gannett Digital Marketing Services
Tuesday, 8:45 am – Keynote
Address
Andrew Shotland
Principal, Local SEO Guide
Tuesday, 3:30 pm – Geolocal:
New Targeting, New Search, New Maps
Twitter: @localseoguide
Mitch Spolan
SVP, National Sales, LivingSocial
Monday, 3:00 pm – Industry
Leaders on Cross-Channel Localization Opportunities
Twitter: @mitchspolan
Greg Stuart
CEO, Mobile Marketing Association
Monday, 3:00 pm – Industry
Leaders on Cross-Channel Localization Opportunities
Trevor Sumner
Cofounder and President, LocalVox
Wednesday, 8:45 am – ‘Owning’
The Local Dashboard: Write Once, Read Everywhere
Chris Terrill
CEO, HomeAdvisor (formerly ServiceMagic)
Tuesday, 9:30 am – Wowing
(and Selling) Local Services : Leveraging Social, Mobile and
Content
Twitter: @Chris_Terrill
Shane Vaughan
Chief Marketing Officer Balihoo
Monday, 2:15 pm – The
CMO Survey on National/Local
Twitter: @balihoo
The LEADING IN LOCAL program is developed by BIA/Kelsey's team of analysts and represents the “best of the best” of their interactive local media coverage. We do not solicit speaker proposals. However, we welcome a dialogue with companies that believe they have something valuable to contribute and wish to take part in this event. Please contact Peter Krasilovsky, vice president and conference co-chairman, with your suggestions.