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HD Radio™ Trends

Adult Contemporary, Rock Lead HD Radio Stations Multicasting

September 26, 2007

According to recent analysis by BIAfn, Adult Contemporary, Rock, Top 40 and Country are the top station formats for HD radio stations multicasting, with AC and Rock account for one-third (32%). One reason for this lead is the significant number of large markets in this region.

Of the HD radio stations on air, news stations were the leader (12.6%), followed closely by AC (12.5%), Rock (12.2%) and Country (8.4%).

HD Radio Stations Multicasting By Station Primary Format

 

HD Radio Stations on Air By Station Primary Format

 

This report was prepared by BIAfn for Radio World and appears in the September 26, 2007 Edition. To view the complete HD Radio Scoreboard, please click now. The scoreboard is located on page 21.

Note: For more information about this data, call BIAfn at (703) 818-2425 or e-mail info@bia.com.

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HD Radio Trends

» December: Top 25 Multicast Formats Released

» November: Coming Soon

» October: Top Markets for HD Radio in the US Shows Strong Presence for LA, Denver and Washington, DC

» September: Adult Contemporary, Rock Lead HD Radio Stations Multicasting

» August: Northeast Leads HD Radio Rollout

» Adoption of HD Radio at Top 25 Radio Groups

» Number and Percentage of HD Licensed Stations by Market Size


HD Radio Statistics

Statistics are current as of: 12/2007

Data Source: MEDIA Access Pro