BIA/Kelsey’s LEADING IN LOCAL conferences are “must attend” events that have no equal in their scope of coverage, research insights and valuable business networking. On the stage this year, we are examining the local media opportunity from three distinct perspectives to bring you a 360-degree view of all the opportunities in local media.

Upcoming Events

LEADING IN LOCAL: SMB Digital Marketing

LEADING IN LOCAL: SMB Digital Marketing. SMB marketing automation continues to evolve at a fast pace and this conference will focus on the technologies and trends driving exceptional digital marketing solutions that win for SMBs.

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LEADING IN LOCAL: Interactive Local Media

LEADING IN LOCAL: Interactive Local Media. Covering the full spectrum of interactive media, this event will cover the next wave of revenue and innovation in the local media industry, as well as offer exceptional business networking opportunities.

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Recent Event

LEADING IN LOCAL: The National Impact

LEADING IN LOCAL: The National Impact. National brands account for over a third of the spending in local media, and BIA/Kelsey anticipates that to continue to grow rapidly. With billions of dollars at stake, this conference explored the opportunity to showcase how businesses capture these national ad dollars and even take the lead. Visit the conference website for session blogs, conference videos and more to experience some of the learnings shared on stage.

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